Kopfstrom

KOPFSTROM specialises in consultancy and concept design for your brand management. Strategic thinking is just as much part of its key expertise as planning and implementing operational measures. KOPFSTROM has more than 15 years’ experience in B2B communication.

Image or product videos, explanation or information videos, Vimeo or YouTube channels, HR video or viral campaigns. There are various reasons for going with videos in B2B too. Nothing is consumed and shared as readily as videos. You should also use this opportunity for brand communication.

Offline is not old school. Print products and incentives are pleasant contrasts to the flood of email marketing. “In the hand” brand ambassadors are becoming more popular again. If it suits the brand and has value added it’s the perfect reminder for your contacts.

The first source of information nowadays is the Internet. Your brand should therefore be ideally positioned digitally – starting with the responsive website through to an information or image video. You can find out what makes sense for your brand, and what doesn’t, from us.

Whether it’s a major trade fair appearance, concentrated in-house exhibition, special customer days or campaigns at the POS: to position your brand positively with a high profile primarily needs outstanding ideas combined with a great deal of experience in event and trade fair construction and tailored special solutions.